Walmart
To address low employee benefit utilization, Walmart launched the "All Kinds of Healthy" campaign. As art director, I led the visual identity and art direction, ensuring cohesive, on-brand communication across multiple channels. The campaign aimed to inform employees about available programs and encourage them to prioritize their "Mind-Body-Wallet" health.
Highlights included:
Toolkit provided to Walmart's marketing team
Direct mail, social media and digital ads
Over 30% increase in program participation
34% of site visitors downloaded wellbeing apps
Walmart
To address low employee benefit utilization, Walmart launched the "All Kinds of Healthy" campaign. As art director, I led the visual identity and art direction, ensuring cohesive, on-brand communication across multiple channels. The campaign aimed to inform employees about available programs and encourage them to prioritize their "Mind-Body-Wallet" health.
Highlights included:
Toolkit provided to Walmart's marketing team
Direct mail, social media and digital ads
Over 30% increase in program participation
34% of site visitors downloaded wellbeing apps
(04)
New York
Art Direction
Studio 4258 x Strawberry Frog
(04)
New York
Art Direction
Studio 4258 x Strawberry Frog
